The "How-To Creator" is designed to transform unstructured text from e-commerce product pages into engaging and informative "best practice" videos. This creator focuses on providing general tips for using products in a particular category, making the content informative and appealing to the target audience.

Input Section

The Creator begins by accepting the following inputs:
​Text: The unstructured text from an e-commerce product page.
​User Input: Optional instructions that can define the target group for the generated text.

This section involves analyzing the provided text and User Input to gather vital information:
• Defines the product category.
• Identifies what products in this category are used for.
• Defines the target group from the User Input, or as "everyone" if no User Input is provided.

• Lists three general tips, not product-specific, aimed at the target group for smarter ways to
use products in this category.

In crafting the output, this Creator employs a structured and narrative-driven approach:
​Creative Headline: Writes a headline for a ‘best practice’ video about the tips for using this
type of product. If there is User Input, uses the target group to craft a highly creative
headline. If there is no User Input, creates a general creative headline about the activity.
​Introduction Paragraph: Writes a two-sentence paragraph that creatively summarizes
information about why products in this category are useful and segue into the tips.
​Tips and Sub-headlines:

First Tip:
​Sub-headline: Creates an active, very creative sub-headline for the first tip.
​Summary Paragraph: Writes a two-sentence paragraph about the first tip, connected to the sub-headline before it.
​Second Tip:
​Sub-headline: Creates an active, very creative sub-headline for the second tip. • Summary Paragraph: Writes a two-sentence paragraph about the second tip,
connected to the sub-headline before it.
​Third Tip:
​Sub-headline: Creates an active, very creative sub-headline for the third tip. • Summary Paragraph: Writes a two-sentence paragraph about the third tip,
connected to the sub-headline before it.
​Conclusion Paragraph: Rounds it off with a creative two-sentence paragraph covering the
importance of not only the correct usage of the type of product but also finding the right
product.
​Call to Action: Write a CTA, prompting the user to learn more about this product category.

E-commerce Product Pages: Transforming unstructured product information into engaging
"how-to" videos that provide valuable tips to potential buyers.
​Content Marketing: Enhancing content marketing efforts with well-structured, target-group-
focused videos.
​Consumer Education: Offering valuable insights and advice to consumers, helping them
make informed purchasing decisions.

Step-by-Step Instructions

1. Provide the Product Page Text: Input the complete unstructured text from thee-commerce product page.
​2. Set User Input: Optionally, specify the target group if you want to emphasize a particular audience.
​3. Run the Creator: Allow the model to analyze the inputs and generate the structured "how- to" video script.
​4. Review and Customize: Fine-tune the generated script to better match the specific requirements.

Highlight Specific Tips: Use the User Input to focus on particular tips or best practices related to the product category.
​Adapt for Various Audiences: Customize the narrative to better appeal to different segments of your target audience.